Money24Seven: HTML to RSS converter

RSS feeds are a great way of not only promoting your own online content, but also of leveraging that of other independent publishers for syndication purposes. Sooner or later you are going to want to make the news from your RSS feeds accessible to a broader audience, whether you want to aggregate and filter the latest news in your particular tightly-focused niche, or bring fresh traffic to your website by allowing others to do the same. RSS To HTML services allow you to easily publish these news feeds directly to your web site, just like any other content.

Photo credit: Michael Osterrieder

There is a big difference between stealing other people's hard work outright for publication on your own website - a practice known as splogging - and the reciprocal benefits of syndicating RSS news feeds.

RSS gives you the opportunity to create a win-win situation for your website visitors and those whose RSS feeds you choose to syndicate. Take for example the stream of news on the home page of Master New Media. Here you have a niche-targeted news radar created to appeal to the readership of this very site.