Is your site being penalized for low link popularity?

Is your site being penalized for low link popularity?

Link Popularity (the number of web pages that link to a site) has become a critically important factor in driving traffic to a web site. Unfortunately, new sites and sites with low link popularity are at an severe disadvantage and often find it very hard to attract new visitors. Here's why...

Although rarely stated in Plain English, search engines do not like and do not trust unpopular web sites!

This sounds extreme, but starts to make sense if you think about it from the search engine's perspective. Search engines evaluate millions of web pages and display them in order of relevancy. In the past, search engines have played a continual cat and mouse game with thousands of webmasters who try to 'trick the engines' or 'beat the system'. Given the rewards of a good ranking, some webmasters would create thousands of computer generated pages hoping to trick the search engines into assigning them a good ranking. These pages would look bad to a human, but would occasionally rank well. This happened more and more, and engines started to fill up with 'junk' listings.

Around this time, search engines started to discover that link popularity was a very effective way to weed out 'junk' pages and a good way to judge a site. Link popularity is very difficult to abuse (a webmaster would have to control tens or hundreds of sites located on different servers). Also, search engines found that judging a site by who links to it is one of the best indications of site quality. After all, not many webmasters make a habit out of linking to bad or less than useful web sites.

Although search engines don't come right out and say they don't like unpopular sites, it's easy to read between the lines...

1. Search engines now discourage manually submitting your site saying that they will find your site by following links on the web.

Google says Is your site being penalized for low link popularity?

In this FREE report, you'll discover...