Be Educational, Enlightening or Entertaining - These are known as the three E's of social media. As humans these are the three things that we always seek in everyday interaction with people. Social media networks are just an extension of our natural human characteristics.

These are known as the three E’s of social media. As humans these are the three things that we always seek in everyday interaction with people. Social media networks are just an extension of our natural human characteristics.

The most successful people in social media or in any business realize that they need to cater to these three things that people crave. Are there any guidelines? How does that really work for us? You need to evaluate your content. Is this educating anybody? Is this enlightening anybody as to a new possibility or a solution for a problem? Does it entertain the reader?
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